Rhodes University Undergraduate Management Course 3

Rhodes University Undergraduate Management Course 3

Management 3 

Management 311

Human Resource Management B
Organizational behaviour, with the emphasis on understanding the behaviour and leadership of people in the organisation; labour relations, with the emphasis on South African labour relations systems and management.

Prescribed Text: This information is available from the Administration Office, Department of Management

Management 312

Strategic Management
A study of the principles of strategic management, in accordance with the constraints and opportunities imposed by both internal and external environmental factors.

Prescribed text: This information is available from the Administration Office, Department of Management

Management 313

Principles of Marketing B:

Building on the Principles of Marketing A, this course focuses on the following topics – marketing research, consumer behaviour, brand management, international marketing, marketing communications, services marketing, social and digital marketing.

Management 314

Financial Management B
This course develops the foundations laid in Management 214 and includes the investment, finance and dividend decisions.

Prescribed Text: This information is available from the Administration Office, Department of Management

 

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